1. Developing and executing creative social media campaigns that align with Decathlon's brand identity and resonate with our target audience.
2. Generating captivating and original content, including visuals, videos, and written posts, to drive engagement and interaction across various social media platforms.
3. Collaborating with the different teams to conceptualize and produce compelling multimedia content that tells the Decathlon story and promotes our products.
4. Utilizing creative software tools to design eye-catching graphics, videos, and animations for social media posts and advertisements.
5. Monitoring social media trends, analyzing data, and adjusting strategies to optimize performance and increase follower growth.
6. Engaging with our online community, responding to comments, messages, and reviews in a timely and authentic manner.
7. Working closely with other team members to ensure consistent messaging and branding across all digital channels.

To excel in this role, you should possess:

• A strong passion for sports and a deep understanding of social media platforms and their nuances.
• Proven experience in managing and growing social media accounts for brands, preferably in the sports, lifestyle, or retail sectors.
• Proficiency in creative software tools such as Adobe Creative Suite, Canva, or similar programs.
• Exceptional creativity and the ability to think outside the box to develop innovative content ideas.
• Analytical skills to measure the effectiveness of campaigns and make data-driven decisions.
• Strong communication skills and a keen eye for detail.
• Ability to work collaboratively within a team and adapt to a fast-paced environment.
• A track record of successfully driving online traffic and increasing engagement metrics.

1. Demonstrated experience in conceptualizing and executing creative social media campaigns that have resulted in high engagement, increased followers, and positive brand recognition.
2. A track record of developing original and captivating content, including visuals, videos, and written posts, that have successfully captured the attention of the target audience and encouraged interaction.
3. Experience in using visual storytelling techniques to convey brand messages, showcase products, and evoke emotions, leading to enhanced user engagement and interaction.
4. Proficiency in utilizing a variety of multimedia formats such as video, graphics and live streams to create compelling content that resonates with diverse audiences.
5. Ability to analyze social media metrics and translate insights into actionable strategies for continuous improvement, resulting in increased online and in-store traffic.